[quote width=”” align=”left”]Prijatelji životinja i poznata manekenka izazovnom i jestivom haljinom pozivaju na veganstvo[/quote][divider]
– Ana Laura Kapetanović u haljini od povrća Đurđice Vorkapić najavljuje jubilarni ZeGeVege
Uoči 10. ZeGeVege festivala, koji će se održati na zagrebačkome Trgu bana Jelačića 8. i 9. rujna 2017., osvanut će atraktivni jumbo plakati koji nikako ne mogu proći nezapaženo. I najveći mrzitelji kelja neće okrenuti glavu pokraj predivne Ane Laure Kapetanović u zelenoj haljini, koja je ovim projektom spojila svoje dvije velike ljubavi – manekenstvo i veganstvo.
Suradnja Prijatelja životinja, manekenke svjetskoga glasa koja se prošetala pistama svih većih modnih odredišta i Đurđice Vorkapić, dizajnerice i vlasnice brenda HIPPY GARDEN, definitivno je pravi pogodak, kao što je i prelazak na etičku, ekološku i zdravu biljnu prehranu.
Ana Laura Kapetanović ističe da je veganska prehrana, unatoč mnogim zabludama, svugdje jeftina, dostupna i najbrža za konzumiranje: „Najradije posežem za svježim voćem i povrćem, a bez ustručavanja uživam i u veganskim verzijama popularnih jela – burgerima, tjestenini s povrćem i varivima od mahunarki i žitarica. Prelazak na veganstvo definitivno je najbolja odluka koju sam donijela i svakodnevno uživam u spoznaji da zbog mojih okusnih pupoljaka nije nastradalo nijedno svjesno i osjećajno biće. Osim golemih zdravstvenih prednosti takve prehrane, svima laska biti mirne duše i čiste savjesti. Veganstvo uistinu svima dobro stoji.“
Kako se hraniti veganskom prehranom uz stalna putovanja i izgledati sjajno i zdravo, svi će moći čuti na Aninom predavanju na ZeGeVege festivalu.
Đurđica Vorkapić već je surađivala s Prijateljima životinja u kampanji protiv ubijanja životinja radi krzna, a kao dugogodišnja vegetarijanka jako se razveselila prilici da svojom neobičnom haljinom pozove sve da izostave životinje sa svojih tanjura i provjere na ZeGeVege festivalu kako bi im dobro stajalo veganstvo.
Dugo je poznata činjenica da izbor veganskog stila života uvelike koristi zdravlju: uz takvu prehranu dolazi do smanjenja rizika od kardiovaskularnih bolesti i moždanog udara, sniženja krvnoga tlaka i razine kolesterola u krvi te smanjenja rizika od karcinoma debeloga crijeva i prostate. Zbog sve veće potražnje, ponuda veganskih proizvoda i okusom uvjerljivih zamjena mesu i mliječnim proizvodima drastično raste, a sve više razvija se i trend veganske brze hrane. Upravo takvi obroci moći će se kušati na ZeGeVegeu, najvećem veganskom festivalu u ovom dijelu Europe.
Prijatelji životinja zahvaljuju svima koji su pridonijeli realizaciji plakata „Veganstvo svima dobro stoji”.
Profesionalnu i volontersku pomoć pružili su: Ana Laura Kapetanović (model), HIPPY GARDEN (haljina), Franjo Matković (fotografija), Petra Sever (šminka), Frizerski salon Evelin (frizura). Kampanja je snimljena u udruzi Omnibus te je realizirana u suradnji i uz potporu Arta, Europlakata, Avalona i Maraja Usluga.
[quote width=”” align=”left”]Animal Friends Croatia and a famous model promote veganism with an interesting and edible dress[/quote][divider]
– Ana Laura Kapetanovic announces the jubilee ZeGeVege in a dress made of vegetables by Djurdjica Vorkapic
A month bofore the 10th ZeGeVege Festival, which will take place in Zagreb’s Ban Jelacic Square on September 8-9, 2017, attractive billboards that can not pass unnoticed appeared on Zagreb’s streets. Even the biggest savoy cabbage haters won’t look the other way next to the beautiful Ana Laura Kapetanovic in a green dress, who has combined her two great passions with this project – modeling and veganism.
The cooperation of Animal Friends Croatia, a world-class model who was a part of fashion shows in all major fashion destinations and Djurdjica Vorkapic, a designer and the owner of HIPPY GARDEN, was definitely a right choice, as well as a transition to ethical, ecological and healthy plant-based diet.
Ana Laura Kapetanovic points out that vegan diet, despite many false beliefs, is cheap, available and the fastest to consume everywhere: “I prefer to eat fresh fruit and vegetables, and I enjoy vegan versions of popular meals – burgers, pasta with vegetables and legume and grain stews. Going vegan is definitely the best decision I have made and I enjoy daily knowing that no conscious and sentient being has been harmed by my taste buds. Apart from the enormous health benefits of such a diet, everyone feels good being at peace and having a good conscience. Veganism really looks good on everyone.”
How to balance your vegan diet with constant travel while looking great and healthy, everyone will be able to hear about it during Ana’s lesson at the ZeGeVege Festival.
Djurdjica Vorkapic has already collaborated with Animal Friends Croatia in the campaign against killing animals for fur, and as a longtime vegetarian she was very happy to have her unusual dress invite everyone to leave animals out of their plates and to check at the ZeGeVege Festival how veganism would look good on them.
It is well known that the vegan lifestyle is largely beneficial to health: such a diet reduces the risk of cardiovascular diseases and stroke, lowers blood pressure and blood cholesterol levels and reduces the risk of colon and prostate cancer. Due to a sufficient demand, a range of vegan products and tasty substitutes for meat and dairy products has increased drastically, and the trend of vegan fast food is growing. Those meals will be availble for tasting at the ZeGeVege, the largest vegan festival in this part of Europe.
Animal Friends Croatia would like to thank everyone who contributed to the realization of the billboards “Veganism looks good on everyone”.
Professional and voluntary help was provided by Ana Laura Kapetanovic (model), HIPPY GARDEN (dress), Franjo Matkovic (photography), Petra Sever (makeup), Hair salon Evelin (hair). The campaign was recorded in the Omnibus Society and was realized in cooperation and with the support of Arto, Europlakat, Avalon and Maraja Services.